

Very self assured with undertones of S&M
Heat, ghd irons, hair extensions and lots of elastic
label.m Hairspray, label.m Style & Straight Spray and label.m Shine Mist
"The Self assured woman with an S&M attitude" says Efi Davies
'A playful, youthful collection reminiscent of a child's dressing up box. Pretty smock and pinafore dresses worn with knee and ankle socks, oversized coats, collars and glasses'


1960's/1980's inspired beehive. Think Buffalo girls crossed with Bananarama - a semi-grown up playful feel
Heated Rollers and Grooming Brush
A modern take on the beehive - youthful unfinished volume with definition through the ends of the hair keeping the finish soft and pretty, complimented by oversized bow head bands
label.m Hairspray and label.m Volume Mousse
"Modern feminie tousled intelligent volumous hair" says Tim Fursedon
'An eclectic layering of fabrics and splattered prints inspired by the traveller - flowing elegant tunics and dresses accompanied by hoods and tight fitting knitwear'


Travel - inspiration from around the world
Large Paddle Brush and Hair Elastics
Simple unfussy chignons, hair scraped back fully off the face with a matt finish
label.m Sea Salt Spray, label.m Dry Shampoo and label.m Volume Mousse
"A very neat but soft look, to not over complicate creating an eclectically busy collection"